Will Americans still travel
to Europe?
Industry forecasts show
that travel to Europe has rebound. "People got over the sticker
shock of the high EURO." seems to be the industry consensus.
Why should I outsource
a North America marketing campaign?
Several factors should influence
your decision. Language, time difference, market knowledge and communication
costs. Also, outsourcing greatly reduces your risk, as you will not have
to create a new infrastructure to penetrate a new market.
Can anybody sell my product
better than I can?
Nobody can match your
expertise. However, it is also true that your time is too valuable to
waste on clients with low potential. To maximize your time and success
rate you should rely on market experts to identify and deliver to you
the right clients at the right time.
My occupancy rates are
slipping. What can I do?
First, you should try
to grow your market share from your existing clients. Are they giving
you all the business they could give you? Secondly, broaden your client
base. If an existing client has cut back on travel, let us find you
a new one. Diversify your client base by looking for new types of business.
Maybe fill some of your low occupancy periods with high-yield special
interest groups.
How
should I get started and is it affordable?
TMA offers a whole array
of services. One of our most popular offers is our eCampaign
to test your ideas at a very affordable price.